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| Registered National Identities | |
| Both the Grand Taylor Rental Station name and the Taylor Rental Center name will strengthen consumer awareness and will give your business a competitive edge over independent stores. You can benefit from these national identities while retaining your local identity. You can reinforce your identity through colorful signage, vehicle designs and employee uniforms. | |
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| Experienced Consultants | |
| We pride ourselves on the personalized service we offer our Members. Our rental industry experienced consultants serve as your link to the corporation and also provide you with individual consultation an all aspects of the rental business. Our toll-free customer service department is always just a phone call away. | |
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| True Value Rental University | |
| Our one-week training program offers a variety of courses that cover all aspects of the rental business. You will meet with other Members, share information, and gain valuable insight into the business. The classes are taught by instructors who have experience in the rental business. The training programs are held throughout the year at True Value’s Rental Training facility in Cary, Illinois.
The training covers vital topics, such as:
Policy and Procedures
Business Planning
Rental Store Operations
Personnel Management
Rental Rates
Advertising
Purchasing
Insurance and Risk Management
Rental Marketing
Rental Store Merchandising
Equipment Information and Equipment Familiarization
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| Insurance Coverage | |
| Business insurance and medical coverage are available at competitive premiums through True Value Company coordinated vendor programs. | |
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| State of the Art Computer System | |
| We make available through several third party vendors a complete rental management system for inventory management, reservation processing, store accounting and much more. Vendors offer complete training and continued support on the system so that you can use it to its maximum capabilities. | |
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| Tax & Financial Advantages | |
| The rental industry offers excellent tax advantages. Rental inventory, unlike retail inventory, is considered a capital asset for tax purposes and can be depreciated. As a capital investment, retail inventory qualifies for long-term (5-7 year) bank financing. | |
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| Opening a New Store | |
| Experienced personnel will visit your market, make an assessment of the opportunity and needs of your market, write the opening inventory and advise you in the complete execution of your marketing program. | |
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| Converting An Existing Store | |
| We have the expertise to help you take your business boldly into the future. Build your business using a complete marketing system, while at the same time lowering your costs on goods and support services. | |
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